Why Be Better?

Improvement is good.
Improvement with intention serving a greater purpose is GOLDEN.

There is a dichotomy that I want to talk about.

The concept of improvement is my brand, but in the same way that businesses should not always be trying to grow, people should not constantly be trying to improve.

This may sound counterintuitive coming from a man whose brand is to CHOSE TO IMPROVE; you might think that matches Lowe’s: never stop improving. However, there is a contradiction here…

Running at 80%—On Purpose

Think about the 80% capacity principle: businesses should not be run at 100% all the time. The most successful businesses are run at around 80% capacity because then you have 20% left for overflow, training, cleaning out the garbage, and repainting the walls.

Brown Sugar, White Sugar, and a Metaphor That Almost Works

Personal development bleeds over into professional development, and trying to separate the two is sort of like separating brown sugar after it has been mixed with white sugar.

The metaphor is incredibly strong, but…

Well, you get the point.

Thailand, Take Two

Last year, I had the joy of revisiting Thailand, where I cut my teeth in the education world.

I was a theater student. I made it over to Thailand to teach English as a second language and ended up discovering that the world of education was better than the world of theater for me—or at least it was then.

Hot Water, Cold Water, No Metrics

The point is, I found myself in the same old hot spring—the one just east of downtown Lampang.

Water so hot, you can boil chicken eggs in 17 minutes

Chae Son is a small village in Lampang Province. It has a natural hot spring that comes up from the Earth next to a waterfall and a river that comes from God-knows-where. For some reason, the water is incredibly cold, so you might say it comes from melting ice somewhere up on the mountain.

Or at least that’s what I like to think.

A short hike up a mountain to see a glorious waterfall pays dividends of lived experience.

I was sitting in the hot spring, and for the first time in maybe a year or two, I found an absolute sense of peace—of calm. I found the teachings of the Buddhist meditation masters of the area in action.

In that moment, I realized.

I like Thailand.

I like how they have a lower set of expectations. I like how there is actually a balance between doing things and not doing things there.

Thailand has an additional option on the table that we lack in the United States of America: the option of non-doing, or inaction.

[I checked, I don’t have a picture of the private bath house where I had this realization, I chose inaction in that moment, but I have other pictures that are most definately more interesting to look at and have a higher compoositon value, like this one of the place wehre the hot spring meets the cold river:]

Growth, Growth, Growth—Until Something Bursts

I instantly thought of my time working in corporate America for Macy’s, Lowe’s, and horrific insurance companies that I will not name here.

The weekly meetings about year-over-year growth:

This year we raised this metric, and that’s what you’ve gotta do. Raise all the metrics, all the time.

Always growing, like a cancerous cyst.

The International-School Math Is Not Mathing

In that moment in the hot spring, I realized that I want to move back to Thailand.

Financially, it’s a terrible idea.

I would have to send my kids to an international school, which would cost somewhere between $2,000 and $4,000 a month because they don’t speak Thai. I would most likely go back to teaching English, barely making enough money to cover my own children’s tuition at an international school.

Of course, there’s a possibility that they could attend the school where I teach, and then there would be a discount.

But then I would work at the school where my children go.

That’s something I don’t wanna’ do.

I took this picture on the way from dropping my kids off at school.

So Where Does This Leave Me? Me?

Stranded somewhere in the middle of the United States, working a job that makes a lot of money, spending enormous amounts on taxes, insurance premiums, and—don’t forget—medical expenses.

Paying off expensive cars with reasonable interest rates.

Paying off two mortgages with interest.

Living comfortably, with my parents close by to help watch the kids.

Perhaps watching my wife silently suffer through living in an alien land where continuous growth and cancerous expansion are seen as holy attributes.

The full episode advertized in the above Insagram reel drops Friday September 4th 2026 on GAMELAYER.fm

Disney World and the Parenting Rulebook That Does Not Exist

What is the other option?

To go against the grain in the United States, I suppose. To live in this land where I make enormous amounts of money—compared to Thailand, at least—and find ways not to spend it.

Is that life?

Is that the life that’s best for my children?

To say, “No, we can’t go to Disney World”?

To say, “Yes, I’d like to take you to Europe, but only Mommy and Daddy can go”?

This is why parenting always gets messy. There’s no rulebook. There’s no guidebook. And yet, somehow, we find a way to do what we think is best for our children.

The Grass Is Greener Until You Miss the Guardrails

I know that someday I will find myself in Thailand again, and I will long for the rigor and structure of the United States.

The safety that comes from having safety standards and laws that are followed and enforced by an effective police force.

But for now, all I can do is look around, find what’s good, and embrace it.

Maybe Better Is Not More

Maybe I can even take a little bit of wisdom from my time on the mountain.

I can realize that where I am is my home—and that there is always the ability to retreat into my own mind and embrace the comfort of inaction.

To find peace.

Or I can write a blog post about how improvement is good—but not at the cost of mental well-being or peace.

Your Brain Is Curating Your World

Synchronized Synchronicity (Or Maybe Just Paying Attention)
Today is Cinco de Mayo:
A holiday many United States of Americans treat like Mexico’s Independence Day.

Cinco de Mayo. or, what it really is “5th of March.”

It marks a single battle in 1862, but here in the U.S., it’s been repackaged into something else entirely: a reason to drink.
I’m not drinking right now —
And I’m not sure I ever want to again.

This post is about synchronicity. At times in my life, I perceived this phenomenon in an overzealous or spiritual way. I like the idea of mysterious forces working behind the scenes, and I’m sure that plays a big part in our experience. But I don’t want to delve too deep into that side of this here—not because I don’t believe it, but because I don’t want to waste energy trying to prove something that isn’t provable.

My point here is that we all live in the same universe, and that universe is connected to itself. As much as we would like to perceive ourselves as individual participants in the ecosystem, the truth is that through our surroundings, we are all connected to each other.

What got me thinking about this was a series of events that happened to me over the past month. Actually, all of it happened in the last week.

Let me start by just saying my family loves to go to Babler State Park, just southwest of St. Louis city in Missouri. We go there at least a few times a year.

I’ve gotten fully involved in my local chapter of ATD. (That is the Association of Talent Development in St. Louis.) The local chapter has been very supportive of my trying to grow as a professional into being a better instructional designer and training facilitator. The relationship has grown to the point where I’m now serving on the board as the Director of Educational Technology. Being on the board means that I know a lot more about what’s going on and what’s being offered by the chapter.

ALT="Wide Angle of ATD members standing under tree at Babler State Park."

So when something came up about networking in nature, I raised my hand right away and said I’m there, whatever you need me to do. I think there were some discussions about what parks we all liked in the area, so I probably mentioned that I like Castlewood, Babler, and Creve Coeur Park. So this event ended up happening in Babler.

As we were preparing for the event, I was talking with Sarah Garner, who is organizing the whole thing, and I was joking with her. I said, I’m going on a field trip next week—guess where it is? It’s at Babler. She responded with a 😆.

So I went to that event last week at Babler, and our meeting spot was right next to the pavilion that our family always goes to.

Then, a couple of days later, I was recording a podcast with Dave Smiderle – from Burlington, Ontario, Canada; and since this is GameLayer, we were talking about games and learning. Out of the blue, Dave brought up geocaching. Where you use GPS to find specific coordinates on a map. Someone leaves you a treasure, you fill out the log, put in a new treasure, and then continue on your hike.

Geocaching, a man looking for a hide in a wooden cavity
Two people finding a geocache in the forest. Shallow depth of field with sharp focus on woman.

I mentioned to Dave S. that I’ve heard about geocaching from some art friends in college who loved the adventure of the whole thing.

That episode is dropping soon, and you can hear more about it there.

Just yesterday, I received a text message on an app called ClassDojo from my child’s teacher. She shared that we will be traveling to Babler State Park and partaking in a geocaching activity. Now, in my inner self, I sensed the synchronicity of everything that was happening in my life. In the podcast with Dave, I expressed a deep interest in getting into geocaching, and I meant it. And it feels to me like my sincere interest is what caused the activity at the field trip I’ll be at next Thursday to be geocaching.

ALT="Picture of a young girl exploring the hollow inside a tree."

One could easily argue that I’m making this all up, and I think that is a perfectly rational stance. Here’s why: now I’ve been talking about geocaching more, and a colleague at work named Karen said, “Oh, geocaching—I used to do that with my kids.” Now I’m learning more about the process from her. I’m not arguing that there’s some underground magic happening behind the scenes.

It’s coming up more because I’m thinking about it and talking about it more. …right?

So, what’s my point in all of this, you ask?

My point here is that if you seek something out and set your intention on something, then that thing will find you. Half because you’re looking for it, and half just because you notice it more. It might be a bit of a stretch to argue that the universe is going to rearrange itself around your intentions and desires, but after a while, it really does sort of feel like that.

Let me tie it back into drinking—or not drinking alcohol—Or drinking NA—for Cinco de Mayo. While I was at Babler State Park for the ATD networking-in-nature event, I looked in the cooler and saw my favorite non-alcoholic (NA) beer. It is Athletic. It’s a beer that’s brewed to be nonalcoholic. They are NOT trying to reproduce some other famous beers without the alcohol.

This results in an incredibly delicious beer-like beverage, which just happens to not have alcohol in it. If I hadn’t made the conscious decision over the last couple of years to cut alcohol out of my life, I wouldn’t have known about this beer, and it wouldn’t have been a noticable.

alt="Picture of Athletic beer at Babler State Park"

But because I have done that, and because I’ve grown very fond of Athletic brand beer, I brought it up and asked Sarah if she brought that. She said, “I’m an advocate!”

I called out, “Me too!” over the picnic table, and several people looked at us, getting excited about some beer that doesn’t even have alcohol in it. Now, these people are probably concerned about my mental well-being, and that’s fair from their vantage point.

The fact of the matter remains: if you start to pursue a certain thought, object, or culture, then those thoughts, those objects, and that culture will start to seek you out as well. Why is that? Because the entire universe really is a single item. It is all connected, and the flap of a butterfly’s wing can cause a wind that in turn leads to a series of events that topple a mountain.

If you’ve made it this far, then I implore you: the next time something seems to find you, let yourself believe that magic is real. Just trust for a minute that the universe itself is consciously providing you with what you desire. Give it a shot—not because it is an entirely provable thought process, but because it enriches your experiences and provides meaning beyond language. And from my perspective, enriching experiences are all that matter.

It very well may not be the case that the universe is out to conspire for or against you. …But I know one thing to be true: human perception is always colored by our previous experience, and when things don’t make sense, the human mind fills in the gaps without us even knowing. Our perception of the world is provably inaccurate. Also, the human mind is an infinitely creative machine, and it feeds on what you give it. So be mindful of what you’re feeding it, because it literally shapes your perception of the world around you. And in turn, your perception recreates the world you live in.

ALT="Quote from Rick Rubin"

~ Rick Ruben